Is this the same as PPC?
No. SEO/AEO/GEO is organic and unpaid visibility. PPC is paid placement. They share landing pages and measurement, but they do not share a budget line or a playbook.
What is AEO, and how is it different from SEO and GEO?
SEO is classic organic search (technical health, rankings, content). AEO is answer-engine visibility: entities, FAQs, and pages that can be quoted by tools like ChatGPT and Perplexity. GEO is geographic and local search for the markets you serve, with consistent name, address, and phone. We run them as one program for the client's site.
How does this relate to Website Services?
Website Services covers design, build, hosting, and care. SEO covers ongoing rankings, AI citation work, and local visibility. A weak site limits search results; a strong site without a search program still under-ranks. Many clients engage both.
What is actually included?
Technical health, on-page work, content that answers real buyer questions, schema, and local visibility for the Ohio markets you serve. Keyword stuffing is not in the program. Search work often lines up with verticals such as Professional Services and Legal.
How long before rankings move?
Meaningful organic movement is usually measured in months, not days. Early wins often come from technical fixes and clearer pages; competitive terms take sustained work. If you need demand on a deadline, pair SEO with PPC rather than forcing search to do paid’s job.
How is the engagement priced?
SEO / AEO / GEO is a monthly retainer scoped to technical work, content cadence, and the markets in play. Large rebuilds sit under Website Services. Scope it via Become a Client or (513) 657-1800.
Can this sit inside Managed Marketing?
Yes. Many clients run SEO as a channel under Managed Marketing so search, the site, and paid share one cadence. You can also engage SEO on its own.